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	<title>Comments on: How Youtube Can Fix Their Revenue Problem</title>
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	<link>http://blogmaverick.com/2008/07/09/how-youtube-can-fix-their-revenue-problem/</link>
	<description>the mark cuban weblog</description>
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		<title>By: Bill O'Reilly</title>
		<link>http://blogmaverick.com/2008/07/09/how-youtube-can-fix-their-revenue-problem/#comment-52145</link>
		<dc:creator>Bill O'Reilly</dc:creator>
		<pubDate>Thu, 23 Oct 2008 23:05:41 +0000</pubDate>
		<guid isPermaLink="false">http://blogmaverick.wordpress.com/2008/07/09/how-youtube-can-fix-their-revenue-problem/#comment-52145</guid>
		<description>Carebears taste exactly like the hopes I devour when my interviews are posted on YouTube. I am in full support content staying free, and frankly I think my face looks younger when I am pixelated. This is a great tactic to keep viewers focussed off my aging in the new high definition broadcast enbiroment. Vote Bill O&#039;Reilly 2012!</description>
		<content:encoded><![CDATA[<p>Carebears taste exactly like the hopes I devour when my interviews are posted on YouTube. I am in full support content staying free, and frankly I think my face looks younger when I am pixelated. This is a great tactic to keep viewers focussed off my aging in the new high definition broadcast enbiroment. Vote Bill O&#8217;Reilly 2012!</p>
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		<title>By: Internet</title>
		<link>http://blogmaverick.com/2008/07/09/how-youtube-can-fix-their-revenue-problem/#comment-51326</link>
		<dc:creator>Internet</dc:creator>
		<pubDate>Thu, 09 Oct 2008 15:56:35 +0000</pubDate>
		<guid isPermaLink="false">http://blogmaverick.wordpress.com/2008/07/09/how-youtube-can-fix-their-revenue-problem/#comment-51326</guid>
		<description>As far as I am concerned - anything that on the internet is public domain. And the above poster was write in saying - .....If they have lots of restrictions viewers will just use other sites that will approve their videos. The more restrictions, the lesser user they will have</description>
		<content:encoded><![CDATA[<p>As far as I am concerned &#8211; anything that on the internet is public domain. And the above poster was write in saying &#8211; &#8230;..If they have lots of restrictions viewers will just use other sites that will approve their videos. The more restrictions, the lesser user they will have</p>
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		<title>By: Tim</title>
		<link>http://blogmaverick.com/2008/07/09/how-youtube-can-fix-their-revenue-problem/#comment-42222</link>
		<dc:creator>Tim</dc:creator>
		<pubDate>Tue, 02 Sep 2008 01:40:58 +0000</pubDate>
		<guid isPermaLink="false">http://blogmaverick.wordpress.com/2008/07/09/how-youtube-can-fix-their-revenue-problem/#comment-42222</guid>
		<description>Why would a premium content owner want just $15 CPM?&lt;br&gt;&lt;br&gt;If that viewer watches the clip on their destination site say Hulu.com they can get a much higher rate. Plus, YouTube generates a majority of their traffic from recommendations.  I would argue if I was a hot content owner attracting audience to the YouTube site, I not only want the $15 on my play, but a percentage of all the recommendation plays my clip drives.  &lt;br&gt;&lt;br&gt;There is huge value in the destination site \&quot;YouTube\&quot; so content owners who are giving this brand equity should not only be paid on the show - they show be paid franchise equity.&lt;br&gt;&lt;br&gt;Lastly, as Youtube controls more and more distribution they most likely will follow the path studios took when they vertically integrated cable, broadcast and theatrical in the 80s.  If YouTube wins they will source their own production and it will be difficult to get enough traffic to get a show on the \&quot;air\&quot;. This will be great because executives at the Googolplex will see how expensive production of shows are and how ripped off you feel when they get uploaded to a directory with limited forms of compensation.&lt;br&gt;&lt;br&gt;&lt;br&gt;&lt;br&gt;&lt;br&gt;&lt;br&gt;&lt;br&gt;</description>
		<content:encoded><![CDATA[<p>Why would a premium content owner want just $15 CPM?</p>
<p>If that viewer watches the clip on their destination site say Hulu.com they can get a much higher rate. Plus, YouTube generates a majority of their traffic from recommendations.  I would argue if I was a hot content owner attracting audience to the YouTube site, I not only want the $15 on my play, but a percentage of all the recommendation plays my clip drives.  </p>
<p>There is huge value in the destination site \&#8221;YouTube\&#8221; so content owners who are giving this brand equity should not only be paid on the show &#8211; they show be paid franchise equity.</p>
<p>Lastly, as Youtube controls more and more distribution they most likely will follow the path studios took when they vertically integrated cable, broadcast and theatrical in the 80s.  If YouTube wins they will source their own production and it will be difficult to get enough traffic to get a show on the \&#8221;air\&#8221;. This will be great because executives at the Googolplex will see how expensive production of shows are and how ripped off you feel when they get uploaded to a directory with limited forms of compensation.</p>
<p></p>
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		<title>By: Ryan Mettee</title>
		<link>http://blogmaverick.com/2008/07/09/how-youtube-can-fix-their-revenue-problem/#comment-42220</link>
		<dc:creator>Ryan Mettee</dc:creator>
		<pubDate>Mon, 25 Aug 2008 19:20:45 +0000</pubDate>
		<guid isPermaLink="false">http://blogmaverick.wordpress.com/2008/07/09/how-youtube-can-fix-their-revenue-problem/#comment-42220</guid>
		<description>To increase their youtube revenues, they need to do exactly what Mark said, hire the man power to review videos, put them through the filter etc. The key here where google will have to \&quot;innovate\&quot; (whoever thought that could happen) is they need to develop an efficient and streamlined process for reviewing the videos. A video should not sit in a review queue for more than 20 money minutes. Depending upon the length of the video, its should be reviewed, checked, monetized and uploaded within 1 hours period. As I mentioned, the key is developing a quick process to do this. Some innovative ideas here... &lt;a href=&quot;http://www.johnassaraf.com/challenge.php?s=hiac2008&quot; rel=&quot;nofollow&quot;&gt;http://www.johnassaraf.com/challenge.php?s=hiac2008&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>To increase their youtube revenues, they need to do exactly what Mark said, hire the man power to review videos, put them through the filter etc. The key here where google will have to \&#8221;innovate\&#8221; (whoever thought that could happen) is they need to develop an efficient and streamlined process for reviewing the videos. A video should not sit in a review queue for more than 20 money minutes. Depending upon the length of the video, its should be reviewed, checked, monetized and uploaded within 1 hours period. As I mentioned, the key is developing a quick process to do this. Some innovative ideas here&#8230; <a href="http://www.johnassaraf.com/challenge.php?s=hiac2008" rel="nofollow">http://www.johnassaraf.com/challenge.php?s=hiac2008</a></p>
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		<title>By: Investment Property</title>
		<link>http://blogmaverick.com/2008/07/09/how-youtube-can-fix-their-revenue-problem/#comment-42219</link>
		<dc:creator>Investment Property</dc:creator>
		<pubDate>Wed, 20 Aug 2008 15:17:22 +0000</pubDate>
		<guid isPermaLink="false">http://blogmaverick.wordpress.com/2008/07/09/how-youtube-can-fix-their-revenue-problem/#comment-42219</guid>
		<description>It\&#039;s very hard for Youtube to earn as much as Google Video earns.  If they have lots of restrictions viewers will just use other sites that will approve their videos. The more restrictions, the lesser user they will have.</description>
		<content:encoded><![CDATA[<p>It\&#8217;s very hard for Youtube to earn as much as Google Video earns.  If they have lots of restrictions viewers will just use other sites that will approve their videos. The more restrictions, the lesser user they will have.</p>
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