This went out today:
FIRST HIGH DEFINITION TV RATINGS PUT HDNET OUT IN FRONT OF THE COMPETITION
HDNet Movies and HDNet’s Original Programming Slate Lead the Way
FOR IMMEDIATE RELEASE
Dallas (July 10, 2007) – According to TNS Media Research of set top box
data in a major market, HDNet’s two all high definition networks, HDNet
and HDNet Movies achieved a record share of the high definition viewing
audience.
According to the real time data captured by TNS Media, the HDNet
networks excelled in all weekday and weekend dayparts. HDNet’s share
of the high definition viewing audience for the week ending July 1, 2007
is as follows:
Weekends – All Day – 8.6 %
Weekends – Primetime – 7.8%
Weekdays – All Day – 6.1 %
Weekdays – Primetime – 6.3 % ***
HDNet outperformed all other HD-exclusive networks in all dayparts, and
beat both cable and broadcast simulcasts on weekends (including DISC HD, KTLAHD, ESPN HD, TNT HD, PBS HD, UniHD, MTVHD and for the whole day on this weekend, FOX HD).
“We are excited by the performance of HDNet and HDNet Movies,” said Mark
Cuban, president and co-founder of HDNet. “It’s obvious that our lineup
of original programming, led by “Dan Rather Reports”, Friday Nights’
“Guys Night In” our “InFocus” series of documentaries coupled with HDNet
Movies’ stellar lineup of Original Movies from HDNet Films and our
unique Sneak Previews of theatrically released motion pictures, before
they reach theaters, is resonating with high definition viewers”
About HDNet
HDNet (www.hd.net) provides viewers with the best in original comedy,
drama, news, sports and music programming.
HDNet is your exclusive, high-definition home for popular, critically
acclaimed original programming, including television’s only HD news
feature programs “HDNet World Report”, “Dan Rather Reports” featuring
legendary journalist Dan Rather and “NASA on HDNet” (presenting live
shuttle launches through 2010). HDNet presents championship sports
coverage featuring the National Hockey League, Major League Soccer,
NASCAR Grand National Division, NASCAR NEXTEL Cup re-broadcasts, boxing
and Mixed Martial Arts; groundbreaking music programming with the HDNet
Concert Series featuring leading artists and bands including U2, Black
Eyed Peas, Gwen Stefani and more, plus original music programs “Sound
Off with Matt Pinfield”, and “True Music w/Katie Daryl”; entertaining
interview shows including “Face 2 Face with Roy Firestone” and “Higher
Definition”, in addition to fun and irreverent lifestyle programming
including “Geek to Freak with Dennis Rodman”, “Deadline!”, “Art Mann
Presents”, and “Get Out!” HDNet is also the exclusive high-definition
home to the critically acclaimed and award winning programs such as the
Emmy Award winning “Arrested Development”, “The Black Donnellys”,
“Blade: The Series”, “Star Trek: Enterprise”, “Dead Like Me”,
“Smallville”, “Joan of Arcadia”, “Boomtown” and “Andy Richter Controls
the Universe”.
HDNet Movies also features a wide selection of major studio theatrical
releases – all uncut, unedited, and appearing in their original aspect
ratio so that HDNet Movies viewers get the best possible home theater
experience.
Only HDNet Movies exclusive “Sneak Previews” bring feature films to
viewers before they premiere in theaters! Some of the HDNet Movies
“Sneak Previews” have included the Academy Award nominated “Enron: The
Smartest Guys in the Room”, Toronto Film Festival nominee “The War
Within”, and “Bubble”, the first of six movies by acclaimed director
Steven Soderbergh and produced exclusively for HDNet Films and, most
recently, “Broken English”, from Zoe Cassavetes, starring Gena Rowlands,
Parker Posey, Drea de Matteo and Griffin Dunne. Upcoming Sneak Previews
include “Quid Pro Quo”, starring Nick Stahl and Vera Farmiga, “Hunter”,
the story of the life and death of infamous gonzo journalist Hunter S.
Thompson from director Alex Gibney and producer Graydon Carter,
“Cashback”, written and produced by Sean Ellis, “Flawless”, starring
Michael Caine and Demi Moore, “Closing Escrow”, a real estate
mockumentary featuring April Barnett and Allen Friedman, and “Mr.
Untouchable”, a documentary film about Leroy ‘Nicky’ Barnes who was the
black Godfather of Harlem in the 1970’s. Many more are to come.
Launched in 2001 by Mark Cuban and General Manager Philip Garvin, the
HDNet networks are available on AT&T, Bright House Networks, Charter
Communications, DIRECTV, DISH Network, Insight, Mediacom, Time Warner
Cable, Verizon and more than 40 NCTC cable affiliate companies. For
more information visit www.hd.net.
** TNS Media Research, Anonymous Digital Return Path Set Top Box Data, the
week ending July 1, 2007. HDNet and HDNet Movies share combination.
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